Morinda citrifolia, commonly known as great morinda, Indian mulberry, nunaakai (Tamil Nadu, India), dog dumpling (Barbados), mengkudu (Indonesia and Malaysia), apatot (Philippines), kumudu (Bali), pace (Java), beach mulberry, cheese fruit, or noni (Hawaii), is a fruit native to Southeast Asia and Australasia. It is green at first, then turns yellow as it ripens, giving off a pungent odor. Weaver ants are attracted to it, which protects the plant from plant-parasitic insects.
It is most commonly sold in juice form. There are different types, such as unsweetened, sweetened, diluted with grape or other berry juices, or even noni powder mixed with water or juice. The best kind would be unsweetened, with pulp. Additives such as sweeteners and preservatives will cancel out the effects it has on your body, making it redundant; the pulp contains the most nutrients. Noni has a bad reputation of being a spam product, from ads saying that it is a cure-all. This is not true, and most of the products on the market are indeed hurting more than helping.
Nevertheless, noni may be what you are looking for to help alleviate pain or boost your immune system. Here are the 10 most important benefits this fruit has in detail.